KD Country 94 & Z-96.3 The Lake have an important announcement about our coverage of the Kansas Jayhawks in the NCAA Men’s Basketball Tournament. As your home for Kansas Jayhawk Basketball in North Central Kansas, we strive to deliver every exciting moment of every game to you on Z-96.3 The Lake. But due to NCAA restrictions and an exclusive contract with Westwood One Radio, we are unable to bring you NCAA Tournament games this season.
Westwood One sells stations a license to carry NCAA Tournament games, even if we have broadcast every game all season on the Jayhawk Radio Network. This license fee is exorbitant, and would harm our ability to deliver other quality programming to you throughout the year. We apologize for the inconvenience, and hope you understand. If you have any questions or comments, give us a call at the station at 785-545-3220.